Cricket fans will notice a significant change when Team India takes the field in the upcoming Asia Cup 2025 – the absence of a jersey sponsor logo. The unveiling of the new kit, showcased by Shivam Dube, highlights a clean design, featuring only “INDIA” and the Asia Cup 2025 logo. This decision comes after the end of the Dream11 sponsorship. The BCCI is actively seeking a new sponsor and has issued guidelines for potential partners. The board is being cautious, aiming to avoid any issues experienced in the past. India is placed in Group A alongside Pakistan, UAE, and Oman. The team’s campaign begins on September 10 against UAE, followed by the highly anticipated match against Pakistan on September 14. Whether this is a temporary measure or a broader shift in the BCCI’s commercial approach, the team will be focused on the cricket.
